network profit model construction need to pay attention to a problem, is the profit model is divided into "parasitic profit model" and "value-added profit model", in order to express this problem, under the first profit model, the profit model is to be in commercial profit structure systems of the system in the system to create business value to achieve their profit the strategies and approaches and means based on. Therefore, the profit model is based on the creation of business value, access to profit and profit strategies, ways, means, ways and means to build an overall business architecture system. But the whole business system architecture is cannot do without participation of the object system, so the profit pattern is not from the system participants to talk about, in fact often build a new profit model is the need for new participants involved, so the new profit model and the new system participants have a certain relationship in this paper, to divide the profit model is based on the nature and type of contact.

              the so-called "parasitic profit model" refers to the profit source of profit from the original profit system, part of the new system in the object, if the new object in intervention to the system can bring a profit and benefit increase all participants, because of the substantial growth gets more benefit, then the new profit model even if it is successful, but one thing needs to be pointed out is the new system involved in object intervention did not bring new profit or profit growth, but by their intervention through the system operation efficiency, reduce the cost of other ways and means to achieve the amplification of profits, the expansion of the original income; and if the new system is involved in the dielectric object Do not give each into the system as a whole and system participants bring benefits to enlarge it, then the new system will undoubtedly become the object involved in the exploiter system, this new profit model is a failure.

                the so-called "value-added profit mode" is a new system of participants involved, bring new benefits and profitability and profit growth point, to the system as a whole and system each object has brought more benefits this, amplification of interest to expand profits tend to have more space to play, rather than "parasitic profit model" that the interests of the amplification by various resource constraints, so the growth rate is the bottleneck, it is difficult to have a big breakthrough. The understanding of this issue, has important practical significance to build the network profit model, because of the use of the Internet technology and the means to achieve new profit model, it is to build a network platform in this system, they brought two major new objects in the network platform for the entire system intervention:


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